PRISM+, the consumer tech brand best known for its premium value gaming monitors and best-selling 4K Android TVs, has today announced the latest addition to its line-up of premium value TVs. The all-new PRISM+ Q-Series Ultra is the brand’s first-ever 4K QLED Display, and will boast cutting edge cinematic capabilities such as Dolby Vision® and Dolby Atmos®, HDR10+,and Filmmaker mode. Its latest addition will also be the first TV in its line-up to feature Google TV, which promises an improved user experience optimised for content discovery and personalisation. The largest TV in the series, the Q75 Ultra, will debut at the launch
price of RM4,499, while the Q65 Ultra and Q55 Ultra will be priced at RM3,299 and RM2,299 respectively – promising savings of up to 35% when compared to similar models offered by traditional brands.
Aside from the new features, the Q-Series Ultra will retain most of the popular features that made PRISM+ TVs so popular with its users. These include Hands-Free Voice Control, Dolby Vision, and Dolby Atmos immersive audio.
Eric Kam, Country Director of PRISM+ Malaysia, said, “As a brand, PRISM+ is always looking to make premium technologies accessible to the masses. The introduction of our 4K QLED displays to our TV line-up marks yet another milestone in our history as we seek to bring affordable home cinematic experiences to greater heights.”
Embracing the Future with the Ultra QLED Q-Series The PRISM+ Q-Series Ultra is the brand’s first 4K QLED TV display and comes in three varying size models: the Q75 Ultra, Q65 Ultra, and Q55 Ultra. The Q-Series Ultra utilizes quantum dots and microscopic molecules to enhance light and colour, resulting in improved colour vibrancy, brightness, and contrast. In tandem with its latest panel technology, the Q-Series Ultra comes packed with advanced cinematic technologies such as HDR10+, an HDR format that allows for higher brightness levels and better contrast by setting colour and brightness levels frame-by-frame – as well as Filmmaker
Mode, which automatically detects and supports the content’s original format, allowing users to enjoy the content as intended by content creators without interference from the device.
Its latest 4K QLED Google TVs will also see PRISM+ continue its long-standing partnership with Dolby, a leader in immersive entertainment experiences. As with its previous premium TVs, the Q-Series Ultra will also come with Dolby Vision and Dolby Atmos to bring your favorite entertainment to life. Dolby Vision unlocks the full potential of HDR with a wider range of color, sharper contrast, and richer details while Dolby Atmos goes beyond ordinary listening by immersing you in the scene, revealing details with unparalleled clarity and depth.
“We are thrilled to work with PRISM+ to bring Dolby Vision and Dolby Atmos to this new Q-Series Ultra lineup,” said Ashim Mathur, Vice President of APAC for Dolby Laboratories. “With a large and constantly growing library of titles available in Dolby Vision and Dolby Atmos, consumers will be able to enjoy entertainment that comes alive with astonishing picture alongside sound that moves all around them with breath-taking realism.”
Enjoyment Enhanced with Assistance from Google PRISM+’s latest TV line-up also includes the integration of Google TV, which provides access to over 700,000 movies and TV episodes across major streaming apps, along with improved personalization, content discovery, parental control, app access, and smart home device
connectivity. Google TV offers personalized profiles tailored to each user’s viewing behaviour and interests, recommending content from major streaming platforms and live TV. The accompanying Google TV app allows users to add content and manage their Watchlist on-the-go and also serves as a virtual remote for added convenience.
The built-in Google Assistant makes TVs more helpful than ever, allowing users to use their voice to find movies, stream apps, play music, and control their TV and connected smart home devices. The built-in Chromecast enables seamless casting from devices to the TV. The new interface also includes the Kids Profile feature, empowering parents with more control over their child’s viewing activities by allowing them to restrict streaming services or content, monitor activities, and set time limits for viewing. Aside from that, the Google TV Play Store also provides access to over 10,000 apps for more personalization and functionality.
Eric adds, “Consumer technology has long evolved to go beyond hardware specifications, with user experience having dominated consumer mindshare in recent years. The introduction of Google TV to our line-up reflects our commitment in ensuring our customers enjoy a content-first approach and mobile-friendly interface from the get-go.”
Improved Remote Control The PRISM+ Q Series Ultra QLED Google TVs now come with an updated remote-control design featuring a sleek ergonomic design and several additional hotkeys for enhanced convenience, including:
- Programmable hotkey button
- Watchlist button for Google TV recommendations across all streaming apps
- Google TV Dashboard button
- Google TV Profile button
- Live TV Guide button
Access to the Widest Selection of Content: Strategic Partnerships with meWATCH, Viu, WeTV and Durioo+ Understanding the diverse content consumption preferences of Malaysians, PRISM+ continues to forge key partnerships with leading content providers such as mewatch, Viu, WeTV, and Durioo+ to offer a stellar selection of shows, dramas, and movies. Apps are bundled with extensive premium free trial periods of up to 12 months*.
Pricing, Promotions and Availability The PRISM+ Q Series Ultra QLED Google TVs are available for purchase from 16 May 2023 from the following channels:
- Official PRISM+ Online Store: www.prismplus.my
- PRISM+ Official Retail Stores:
- @IOI City Mall, East Wing, L2-211
- @Sunway Pyramid, Lot F1.16A, First Floor
- Official PRISM+ Lazada Store
- Official PRISM+ Shopee Store
The PRISM+ Q-Series Ultra will be available at the following prices:
- Q75 Ultra: RM (Launch Price: RM4,499)
- Q65 Ultra: RM (Launch Price: RM3,299)
- Q55 Ultra: RM (Launch Price: RM2,299)
*Free 12-month Viu subscription, Free 3-month WeTV, mewatch and Durioo+ subscription. For pricing details and specifications, please refer to the information below or visit: https://prismplus.my/collections/tvs